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Making it’s debut in 1956, the Oyster Perpetual Day-Date was the first wristwatch to display the date and day of the week spelled out in full through a window on the dial.
Although it is often called “The President”, in truth, that moniker belongs to the bracelet of the watch.
Originally crafted in gold only, modern versions are available in 18K Yellow Gold, 18K White Gold, or Platinum. The most recognized watch in the world, the ROLEX Day-Date stands as the true symbol of the celebration of personal success.